go potty®
Reducing nappy waste together
A uniform and integrated approach to potty training for parents and municipalities in partnership with nurseries and child health centres.
Data driven tailored potty training advice
Every child and every family is unique. Through our app and software we offer fully data driven customised potty training solutions for parents, nurseries and child health care centres.
Evidence based instructions
Developed by children’s educationalists and children’s nurses based on the latest evidence-based research.
App for parents available in 5 languages
Instructions for parents via an app available in Dutch, English, Arabic, Turkish and Polish.
Saving the world one nappy at a time
Children are being potty trained ever later. In the 1940s, most children were potty trained at around 12 months. Now, they are 3 years old on average. This negatively affects the environment and children’s health. At the same time many parents struggle with potty training. They are unsure whether their child is ready or how to best train their child. Often this leads to delayed potty training.
We say goodbye to the habit of late potty training. For most children, 18 months is a great age for potty training. Together with nurseries and child health centres we support parents to start potty training on time and make the process fun and smooth. Let’s go potty together!
With the Go Potty® approach, children are potty trained 6 to 12 months earlier than average.
Parents potty train their child
Parents potty train their child at home with support from the Go Potty® app.
Dashboard for municipalities
Through an interactive dashboard, the municipality and partners can monitor the progress of the Go Potty® program in real time (number of participating children, kilos of nappy waste saved etc.)
Parents potty train their child
Parents potty train their child at home with support from the Go Potty® app.
Dashboard for municipalities
Through an interactive dashboard, the municipality and partners can monitor the progress of the Go Potty® program in real time (number of participating children, kilos of nappy waste saved etc.)
Nurseries and child health centres stimulate parents
Nursery and child health centre staff get the right knowledge through an succinct e-learning and stimulate parents to start potty training with the Go Potty® app.
Why potty train?
Decrease waste disposal costs
Disposable nappies contribute significantly to municipal waste streams. This is usually around 7% of all household waste, leading to high collection and processing costs.
By promoting earlier potty training, municipalities can reduce the volume of waste, directly lowering expenses associated with landfill use, incineration and/or recycling infrastructure.
Reduce nappy waste & CO2
Disposable nappies create 300 pounds of waste per child per year. For a city with 10.000 inhabitants this amounts to 30 tons of nappy waste on an annual basis.
Sometimes disposable nappies are recycled, but in the Netherlands this is rarely the case. Only 3% of all nappy waste is recycled in the Netherlands due to limited recycling capacity.
Ensure equal opportunities & health
Nowadays 2 children in each preschool class are not potty trained. In some cases , this means children are not allowed to go to school. Which affects their ability to develop their cognitive and motoric skills.
Besides that, if children start potty training late (after 3 years) they have a higher chance at health issues such as constipation, bed wetting and bladder infections.
Our partners
What do I need to do?